As a result of the Coronavirus crisis, video conferencing has noticeably gained in importance, particularly with regards to online interpreting, also known as distance interpreting, which is being used more and more by companies. This type of interpreting offers an effective and fast alternative for your multilingual exchanges. Here is an overview of the main advantages.
As with all relationships, business partnerships are built on trust and mutual appreciation. Even if all those involved come from the same cultural background, this is not always easy and for business partners from different cultures, small misunderstandings are inevitable.
There are quite big differences between the Chinese and European cultures and the way differences are handled can determine the success of the negotiations.